What Could It Be Now?

Apple posted this image on the front of their website this morning:



This is exactly why I love Apple. Who knows what they've got up their sleeve? Not I. I haven't even a clue. The announcement relates to iTunes, so new hardware is out.

My immediate guess is the Beatles catalog. But that's just the go-to response. I don't really think that will happen any time soon.

My second guess is Facebook integration with Ping. But an announcement I'll never forget? Hardly. Unless Apple has bought Facebook. But that's pretty unlikely.

My third guess is streaming video on demand a la Netflix. This would coincide with the opening of Apple's new data center in South Carolina (olr one of the Carolinas - I don't actually remember).

And my fourth guess is unicorns for everyone!

I guess we'll just have to wait 24 hours to see...